The ubiquitous share buttons you see along the side of blog posts, many of them come from SumoMe. The any-website buttons (you don’t have to run a WordPress blog to use them) are part of the SumoMe suite of website products. If you’re okay with some SumoMe branding, you can add the buttons for free to any page and customize the networks that appear by default.

We've covered a lot of tools for every part of your job on this page. But sometimes, it's just helpful to see the full list. Here is our list of the top 61 marketing tools you need to know about. You'll see an asterisk (*) next to each free marketing tool that has either a free account with limited features or a select group of free functions within the product.
Classified ads are an effective marketing tools for generating leads. You can then direct people to your website, or have people send for more information. Mail out a sales letter, brochure and order form when people write for more information. You can also mail catalogs to people. The key to successful classified ads is advertising in the right publications, according to Entrepreneur online magazine. For example, advertise in cooking-related publications if you sell cookware by mail or via the Internet. Identify your target audience or customers you want to reach in your classified ad headline. For example, write a headline like "New Sleeping Device Prevents Snoring" to reach people with snoring problems. Include key consumer benefits of your products in the body of your classified ad. However, keep your classified ads brief so you can keep your costs down.
Wirecutter's affiliate program might make you doubt the legitimacy of Wirecutter's recommendations -- but, in fact, it's quite the opposite. Wirecutter only makes commission when a reader purchases a product from an affiliate retailer and doesn't return the product. Wirecutter, then, has no incentive to promote inferior products -- if they did, they'd make less money and turn away readers.

Companies often use email marketing to re-engage past customers, but a “Where’d You Go? Want To Buy This?” message can come across as aggressive, and you want to be careful with your wording to cultivate a long-term email subscriber. This is why JetBlue’s one year re-engagement email works so well -- it uses humor to convey a sense of friendliness and fun, while simultaneously reminding an old email subscriber they might want to check out some of JetBlue’s new flight deals.

Can you run a successful business by only using the free membership option at Wealthy Affiliate? Well, you can, but I wouldn’t recommend it. Instead, I recommend you sign up for the free Wealthy Affiliate membership as a way to try things out. Honestly, the free membership is set up to be a bit of a teaser to get you to sign up for premium eventually, but most of us expect that going in. What’s nice about it is you can judge for yourself, based on the free membership, whether it is worth it for you to sign up for premium. Ultimately, only you can decide if Wealthy Affiliate is of high quality or not. You will get more than enough of an idea by signing up for their free membership option. On average, about 1 in every eight people upgrade to a premium membership.
Social media marketing is not as difficult as it sounds, especially when you rely on tools like Hootsuite. With this particular tool, you can schedule and manage social media profiles for more than 30 platforms. Imagine doing this by hand, without a central dashboard to guide you. It would be enough to frustrate even the most experienced entrepreneur, let alone a new business owner. Let Hootsuite operate like the social media marketing manager it is.
Here are some additional pictures from the conference. This first picture is from the Wynn Hotel. Kyle and Carson, the owners of Wealthy Affiliate, rented out an incredible 2 story suite for us to party in. They had top shelf drinks, entertainment, mouth-watering food, and we were simply treated like ballers. Networking and making connections with these other successful affiliate marketers was invaluable.

WordPress makes it so easy to get started. You can choose from over 350 easy to use themes and get started with a blog. This is perfect for marketers to start working without the need for a developer to get you set up. The easy to use interface and endless WordPress plug-ins make it a front runner for our best in category badge in the blogging and content creation section.
BeRush is the affiliate program for SEMRush, a SaaS company that specializes in SEO and competitive analysis tools for digital marketers. Their affiliate program offers a 40% recurring commission over the lifetime of a referral's subscription, which translates to up to $160 per month per referral. Plus, they offer a very generous 10-year cookie life.

While the obvious purpose of internet marketing is to sell goods, services or advertising over the internet, it's not the only purpose a business using internet marketing may have; a company may be marketing online to communicate a message about itself (building its brand) or to conduct research. Online marketing can be a very effective way to identify a target market or discover a marketing segment's wants and needs. (Learn more about conducting market research).
There are many ways to determine which efforts are producing results and which ones aren't. For example, you can study your website's analytics through your web host or by using Google Analytics. Most social media sites provide analytics as well, or you can use tools such as Hootsuite to get social media analytics. Your email service should also provide you with information on the open rates and engagement rates for your emails.

Wistia is a powerful video hosting platform that allows you to host your videos on your website -- ad free -- with a guaranteed smooth playback and responsive player. Wistia also helps you prove the ROI of your video efforts by offering you video analytics and key metrics to fine-tune your video marketing efforts over time. Ready to take your video marketing to the next level?
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